Billboards in Coon Rapids

*All metrics are based on a 4-week advertising campaign

In the heart of the Midwest, Coon Rapids emerges as a thriving suburban community with a unique blend of natural beauty and urban amenities. Known for its picturesque parks, bustling shopping centers, and diverse neighborhoods, this city offers a prime platform for advertisers to engage with a wide audience. Outdoor advertising in Coon Rapids not only promotes products but also fosters connections between communities, brands, and individuals, creating impactful narratives that resonate with every passerby.

What to look for when picking billboards

With 42 being the answer to life, the universe, and everything, it's essential to consider these four key factors when selecting the perfect billboard for your advertising campaign:

• Location: Choose a billboard location that targets your desired demographic and has high traffic count. For example, placing a billboard near a college or university can effectively target young adults.
• Visibility and readability: Ensure the billboard is easily visible and readable by passersby. A billboard with maximum exposure and a clear message will be more impactful.
• Size and type: Select the appropriate size and type of billboard for your campaign. Bulletins are ideal for targeting drivers and commuters, while junior posters are better suited for local audiences in urban neighborhoods.
• Duration: Determine the optimal duration for your billboard ad based on your marketing goals and budget. Keep in mind that there is no specific rule for how long a billboard should be up, so tailor the duration to your campaign's needs.

Billboards price breakdown

Billboard pricing in Coon Rapids varies depending on factors such as location, size, and duration, with the following key data points:

• Average Price: The average price for a billboard in Coon Rapids is $1,881.14, reflecting a range of options for advertisers to choose from.
• Median Price: With a median price of $1,611.88, this value represents the middle ground in terms of billboard pricing in the area.
• Lowest Price: For those on a tight budget, the lowest price available for a billboard in Coon Rapids is $140, offering an affordable option for smaller campaigns.

Billboards Impression and CPM Metrics

When evaluating the impressions and CPM metrics in Coon Rapids, it's essential to consider the following data points:

• Total Impressions: Coon Rapids boasts a total of 20,739,000 impressions, showcasing the vast reach of outdoor advertising in the area.
• Average Impressions: On average, a billboard in Coon Rapids garners 493,800 impressions, reflecting the potential impact of your advertising campaign.
• Median Impressions: With a median of 449,700 impressions, this value represents the middle ground in terms of audience exposure in Coon Rapids.
• Average CPM: The average cost per thousand impressions (CPM) in Coon Rapids is $14.47, providing a cost-effective solution for advertisers.
• Median CPM: At a median CPM of $4.33, this figure offers a balanced perspective on the cost-efficiency of billboard advertising in the area.

Some of the top billboard providers in Coon Rapids

Top billboard providers in Coon Rapids include:

• Terraboost Media LLC offers advertising solutions that engage consumers in their everyday lives, with networks in supermarkets, drugstores, malls, airports, and health clubs.
• Mesmerize provides point of care, out of home, and transit advertising services, delivering customized approaches to connect clients with consumers across various venues.
• OnCampus Advertising specializes in college marketing and media, connecting brands and recruiters with students nationwide through a diverse portfolio of campus media.
• Clear Channel offers advertising opportunities in over 65 markets and 55+ commercial airports nationwide, with innovative advertising, creative solutions, and data-driven insights.

Other formats for advertising in Coon Rapids

A closer look at the data reveals the depth and breadth of the other opportunities available in Coon Rapids:

• Digital Billboards: In Coon Rapids, digital billboards receive 28,000 impressions with an average CPM of $14.88. This modern and dynamic medium allows for real-time updates and eye-catching visuals, making it a popular choice for advertisers.
• Wheat Pastings: Wheat pastings in Coon Rapids generate 270,000 impressions and boast an average CPM of $0.52. This creative and cost-effective advertising method allows for unique designs and placements, capturing the attention of pedestrians and local residents.
• Retail Venues: Advertising in retail venues in Coon Rapids garners 28,000 impressions with an average CPM of $16.56. This targeted approach reaches consumers in a shopping mindset, increasing the likelihood of engagement and conversion.
• Everything Else: Other advertising opportunities in Coon Rapids, such as alternative out-of-home formats, accumulate 1,413,693 impressions and have an average CPM of $2.42. These diverse options allow advertisers to think outside the box and create memorable campaigns that resonate with their target audience.

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