Billboards in Jonesboro

*All metrics are based on a 4-week advertising campaign

In the heart of the Delta region, Jonesboro stands out as a thriving city and a prime location for outdoor advertising. Known for its strong economy, educational institutions, and diverse population, this city offers a unique opportunity for advertisers to engage with the community. Outdoor advertising in Jonesboro goes beyond promoting products; it fosters connections between brands, individuals, and the city's vibrant culture, creating impactful narratives that resonate with each passerby.

What to look for when picking billboards

With 245 billboards to choose from, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Some key aspects to keep in mind include:

• Location: Ensure the billboard is placed in a high-traffic area, targeting the desired demographic, and is in close proximity to your business or point of interest. For example, placing a billboard near a college campus to target young adults.
• Visibility: The billboard should be clearly visible and aligned with the traffic flow, ensuring maximum exposure. For instance, a billboard along a busy interstate with proper height and alignment.
• Size: Choose the appropriate size of the billboard based on your target audience and location. Bulletins, posters, and junior posters are standard sizes, with bulletins being the largest and junior posters the smallest. A bulletin might be ideal for a busy highway, while a junior poster could work well in an urban neighborhood.
• Type: Consider the type of billboard that best suits your campaign, such as traditional, digital, or wallscapes. Digital billboards offer dynamic messaging and the ability to share ad space with multiple advertisers, while wallscapes provide a unique, custom-designed advertisement on building exteriors.

Billboards price breakdown

Billboard pricing in Jonesboro varies depending on factors such as location, size, and type, with the following data points providing a general overview:

• Average Price: The average price for a billboard in Jonesboro is approximately $1,053.74, reflecting a range of options for advertisers to choose from.
• Median Price: With a median price of $772.50, this value represents the middle point in the distribution of billboard prices, offering a more balanced perspective on the cost.
• Lowest Price: The lowest price for a billboard in Jonesboro is $0, indicating that there may be opportunities for advertisers to secure cost-effective options or negotiate special deals.

Billboards Impression and CPM Metrics

Impressions and CPM metrics play a crucial role in understanding the reach and cost-effectiveness of outdoor advertising campaigns in Jonesboro:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in Jonesboro is approximately 128,526,000, showcasing the potential reach of outdoor advertising in the city.
• Average Impressions: On average, a billboard in Jonesboro generates around 659,100 impressions during a 4-week campaign, indicating the typical exposure an advertiser can expect.
• Median Impressions: With a median value of 615,656 impressions, this figure represents the middle point in the distribution of impressions, offering a more balanced perspective on the reach of billboards in Jonesboro.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Jonesboro is approximately $3.02, reflecting the cost-effectiveness of outdoor advertising in the city.
• Median CPM: With a median CPM of $2.55, this value highlights the middle point in the distribution of CPM rates, providing a more balanced view of the cost per thousand impressions in Jonesboro.

Some of the top billboard providers in Jonesboro

Here are the top providers in Jonesboro for outdoor advertising:

• Clear Channel Outdoor is a company that offers advertising opportunities in multiple markets and airports, helping advertisers reach their target audience with measurable results.
• Provider Two's information is not available.
• Gas Station TV (GSTV) is America's Most Engaging On-The-Go Video Network, delivering moments that matter and providing over 2 billion moments of attention and action.
• IndoorMedia offers in-store advertising and marketing services, specializing in advertising in grocery stores to help businesses generate new customers and increase brand recognition.
• KeyMe Locksmiths is a trusted locksmith service provider offering 24/7 services for residential, commercial, and car lockouts, with a high customer satisfaction rating.

Other formats for advertising in Jonesboro

A closer look at the data reveals the depth and breadth of the other opportunities available in Jonesboro:

• Digital Billboards: In Jonesboro, digital billboards generate approximately 27,000 impressions with an average CPM of $8.89. This modern and dynamic medium allows for flexible messaging and multiple advertisers, making it an attractive option for outdoor advertising campaigns.
• Retail Venues: Retail venues in Jonesboro receive around 11,000 impressions with an average CPM of $12.09. These targeted advertising spaces offer a captive audience and the opportunity to engage with consumers in a shopping mindset, enhancing the effectiveness of your campaign.
• Transit: Although transit advertising in Jonesboro currently has zero impressions, it has an average CPM of $4.22. As the city continues to grow and develop, transit advertising may become a more viable option for reaching commuters and travelers in the future.
• Everything Else: Other advertising opportunities in Jonesboro generate approximately 2,548,000 impressions with an average CPM of $1.62. These diverse options allow advertisers to explore unique and creative ways to connect with their target audience, ensuring a memorable and engaging campaign.

Get started with advertising with AdQuick now!

Outdoor advertising in Jonesboro offers a diverse range of opportunities for advertisers to connect with their target audience and create memorable campaigns. By considering factors such as location, visibility, size, and type, you can optimize your billboard selection and maximize the impact of your advertising efforts. With the help of platforms like AdQuick, you can access a vast network of OOH media owners, streamline the planning and execution of your campaigns, and unlock unprecedented measurability. Don't miss out on the benefits of outdoor advertising in Jonesboro – sign up for AdQuick today and start making your mark on the city's vibrant landscape.