Billboards in Spartanburg

*All metrics are based on a 4-week advertising campaign

Located in the Upstate region, Spartanburg boasts a thriving business environment and a diverse population, making it an ideal location for outdoor advertising. With its rich history, cultural attractions, and growing economy, advertisers can effectively engage with audiences in this dynamic city. Outdoor advertising in Spartanburg not only promotes products and services, but also fosters connections between communities, brands, and individuals, creating impactful narratives that resonate with residents and visitors alike.

What to look for when picking billboards

With over 135 billboard options available in Spartanburg, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Here are four key aspects to keep in mind:

• Demographics: Ensure the billboard's location aligns with your target audience's characteristics, such as age, gender, and income level. For example, if targeting college-educated adults with above-average incomes, consider placing the billboard along a busy interstate frequented by commuters.
• Traffic Count: Opt for high traffic areas, like busy intersections or congested interstates, to maximize the number of people who will see your advertisement.
• Visibility: Choose a billboard with clear alignment facing traffic, an appropriate height, and minimal obstructions to ensure maximum visibility.
• Proximity and Intent: Consider the distance between the billboard and your business location, as well as the goal of your advertising campaign. For instance, if the aim is to attract local customers, select a billboard close to your business location.

Billboards price breakdown

Billboard pricing in Spartanburg varies depending on factors such as location, visibility, and traffic count, with the following price data points:

• Average Price: The average price for a billboard in Spartanburg is $861.09, reflecting a range of options to suit different budgets and campaign goals.
• Median Price: With a median price of $700, advertisers can find a balance between cost and effectiveness for their outdoor advertising campaigns.
• Lowest Price: The lowest price for a billboard in Spartanburg is $50, offering an affordable option for businesses looking to test the waters of outdoor advertising.

Billboards Impression and CPM Metrics

In Spartanburg, outdoor advertising campaigns can expect a range of impressions and CPM metrics, providing advertisers with valuable insights into the effectiveness of their billboards:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in Spartanburg is approximately 33,681,000, showcasing the potential reach of outdoor advertising in the city.
• Average Impressions: On average, a billboard in Spartanburg can generate around 358,000 impressions during a 4-week campaign, offering a substantial audience for advertisers.
• Median Impressions: With a median of 289,630 impressions, advertisers can expect a consistent level of exposure for their outdoor advertising campaigns.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Spartanburg is $6.45, providing a cost-effective advertising solution for businesses.
• Median CPM: With a median CPM of $2.94, advertisers can find a balance between cost and effectiveness for their outdoor advertising campaigns in Spartanburg.

Some of the top billboard providers in Spartanburg

When looking for billboard providers in Spartanburg, consider these top options:

• Lamar Advertising is a well-established company offering a wide range of outdoor advertising services, including billboards, transit, and digital displays.
• Terraboost Media LLC specializes in advertising and wellness products, providing solutions for local, national, and custom advertising needs.
• Mesmerize focuses on out-of-home advertising, offering services such as patient education at the point of care, transit advertising, and more.
• Spartan Outdoor operates digital, outdoor billboards in high traffic areas, helping businesses increase their exposure with affordable outdoor media options.

Other formats for advertising in Spartanburg

A closer look at the data reveals the depth and breadth of the other opportunities available in Spartanburg:

• Digital Billboards: In Spartanburg, digital billboards generate around 50,000 impressions with an average CPM of $10.71. As a modern and eye-catching medium, digital billboards offer advertisers the flexibility to update their messaging and target specific audiences.
• Retail Venues: Retail venues in Spartanburg receive approximately 50,000 impressions and have an average CPM of $10.36. This advertising option allows businesses to reach consumers in a shopping mindset, increasing the likelihood of purchase decisions.
• Airport: While there are no specific impression or CPM data available for airport advertising in Spartanburg, it's worth noting that the city is served by the Greenville-Spartanburg International Airport. Advertising in airports can effectively target business travelers and tourists, offering a captive audience for your message.
• Everything Else: Other advertising opportunities in Spartanburg, such as alternative out-of-home media, generate around 1,076,000 impressions with an average CPM of $2.46. These diverse options allow advertisers to think outside the box and create unique, memorable campaigns that resonate with their target audience.

Get started with advertising with AdQuick now!

AdQuick offers a comprehensive range of out-of-home advertising solutions, making it the go-to platform for businesses looking to launch impactful campaigns in Spartanburg and beyond. With a variety of resources available, including a billboard cost calculator, an OOH planner, and a marketer toolkit, planning and executing your advertising campaign has never been easier. Testimonials from satisfied customers attest to the effectiveness of AdQuick's services, ensuring that your investment in outdoor advertising will yield positive results. Don't miss out on the opportunity to reach your target audience and grow your business – get started with AdQuick today and launch hyper-targeted OOH campaigns in minutes.