Digital Billboards in Oklahoma City

*All metrics are based on a 4-week advertising campaign

In the heart of the Great Plains, Oklahoma City stands out as a thriving urban hub and a prime location for outdoor advertising. Known for its lively entertainment districts, rich cultural heritage, and diverse neighborhoods, this city provides a unique opportunity for advertisers to integrate their messages into the daily lives of its residents. Outdoor advertising in Oklahoma City goes beyond product promotion; it fosters connections between communities, brands, and individuals, creating impactful narratives that resonate with each passerby.

What to look for when picking digital billboards

With 674 billboards to choose from in Oklahoma City, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Some key aspects to keep in mind include:

• Location: Ensure the billboard is placed in an area with high traffic count and visibility, targeting the right demographics. For example, a billboard near a college campus would be ideal for reaching young adults.
• Size: Choose the appropriate size for your campaign, whether it's a large bulletin for maximum exposure along highways, a poster for targeting local audiences on primary and secondary roads, or a junior poster for urban neighborhoods and smaller roads.
• Duration: Determine the optimal length of time for your billboard to be up, based on your campaign goals and budget. Branding campaigns may last six to twelve months, while event promotions might only need a month of exposure.
• Type: Consider the type of billboard that best suits your campaign, such as traditional billboards, digital billboards with dynamic messaging, or wallscapes that incorporate advertisements onto building exteriors.

Digital billboards price breakdown

Billboard pricing in Oklahoma City varies significantly, offering options for advertisers with different budgets:

• Average Price: The average price for a billboard in Oklahoma City is $2,507.32, providing a reasonable cost for most advertising campaigns.
• Median Price: With a median price of $176,992, some billboards cater to high-end campaigns seeking maximum exposure and impact.
• Lowest Price: For advertisers on a tight budget, the lowest-priced billboards in Oklahoma City are available at $0, making outdoor advertising accessible to all.

Digital billboards Impression and CPM Metrics

Impressions and CPM metrics play a crucial role in understanding the effectiveness of your outdoor advertising campaign in Oklahoma City:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in Oklahoma City is approximately 380,265,000, showcasing the vast reach of outdoor advertising in the area.
• Average Impressions: On average, a billboard in Oklahoma City generates around 2,507,000 impressions during a 4-week campaign, providing a substantial audience for your message.
• Median Impressions: The median number of impressions for a billboard in Oklahoma City is 177,000, indicating that half of the billboards generate more impressions and half generate fewer.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Oklahoma City is $26.60, offering a cost-effective way to reach a large audience.
• Median CPM: With a median CPM of $5, some billboards in Oklahoma City provide an even more affordable option for advertisers seeking to maximize their return on investment.

Some of the top digital billboard providers in Oklahoma City

Here are the top billboard providers in Oklahoma City, offering a variety of outdoor advertising options to suit your campaign needs:

• Lamar Advertising is a leading provider of billboards, offering a wide range of sizes and formats to help advertisers reach their target audience effectively.
• Clear Channel Outdoor specializes in outdoor advertising solutions, including billboards, digital displays, and transit advertising, to create impactful campaigns for brands.
• Tyler Outdoor is a locally owned and operated company, providing billboards and other outdoor advertising options throughout Oklahoma City and its surrounding areas.
• Lindmark Outdoor Media offers a variety of billboard options, including digital and traditional formats, to help advertisers effectively reach their target audience.
• Digital Outdoor Advertising focuses on providing digital billboard solutions, allowing advertisers to create dynamic and engaging campaigns for their target audience.

Other formats for advertising in Oklahoma City

A closer look at the data reveals the depth and breadth of the other opportunities available in Oklahoma City:

• Static Billboards: Static billboards generate around 400,000 impressions with an average CPM of $8.39. As a classic advertising medium, they offer consistent visibility and a strong presence in the urban landscape.
• Street Furniture: Street furniture garners approximately 164,588,000 impressions and an average CPM of $11.74. This versatile advertising option allows for creative integration into the city's infrastructure, reaching pedestrians and motorists alike.
• Wheat Pastings: Wheat pastings achieve around 210,000,000 impressions with an average CPM of $37.92. This unconventional and artistic medium captures attention and adds a unique flair to the urban environment.
• Retail Venues: Retail venues generate about 29,871,000 impressions and an average CPM of $7.56. By targeting consumers in shopping centers and other retail spaces, advertisers can directly influence purchasing decisions.
• Transit: Transit advertising reaches approximately 2,800,000,000 impressions with an average CPM of $22.77. This highly visible medium targets commuters and travelers, making it an effective way to reach a captive audience.
• Everything Else: Other advertising opportunities in Oklahoma City garner around 458,800,000 impressions and an average CPM of $9.88. These diverse options allow advertisers to explore unique and innovative ways to connect with their target audience.

Get started with advertising with AdQuick now!

Oklahoma City offers a diverse range of outdoor advertising opportunities, from billboards to street furniture and transit ads, allowing advertisers to effectively reach their target audience. By leveraging the power of out-of-home advertising, brands can create impactful campaigns that resonate with the city's residents and visitors. To maximize the potential of your outdoor advertising campaign, consider partnering with AdQuick, a platform that combines technology, OOH expertise, and data to provide seamless ad buying experiences. With AdQuick, you'll gain immediate access to over 1,400 premium OOH media owners, execute OOH buys 10x faster, launch campaigns in as little as 48 hours, and unlock unprecedented measurability. Don't miss out on the benefits of this innovative platform – sign up today!